MTS «In Motion»
Task:

To compose and produce a soundtrack, congruent with the company’s (MTS is a leading mobile network operator in Russia, CIS, Ukraine, and India) communication strategy, that will evoke notions of speed, mobility, and modern Internet technologies.

Solution:

If modern technology has aura, it’s electronic music. Employing synthesizers and cutting-edge music tech, EZ's sound designers shaped a distinctly modern sound for the project. The narrator’s voice necessitated a more minimalist composition and we made sure to leave enough space for the message among the audio effects. The elements we had to add sound to were quite diverse and that showed in the heterogeneity of the soundtrack. In its entirety, however, it still sounded as coherent as if recorded for a single musical album.

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